Massively Copernicus
Massively has posted their interview with 38 Studios, featuring Mary Kirchoff (VP of Marketing) and Thom Ang (Art Director).
This article is largely focused on marketing and big-picture plans for the studio. I thought Mary had a couple really good quotes, such as this response to why we’re doing a fantasy game:
“Our other perspective on fantasy is that it’s the most globally accepted medium for conveying epic stories. It’s accepted over the broadest number of categories in book publishing, which is one of the categories we’re going to develop our intellectual property inside. We want consumers to enjoy that experience of being in the world 24/7 in different contexts. Fantasy delivers to a global, broad market – just like 38 Studios.”
As for when the game name and more detail on the IP will be forthcoming, Mary talked about that:
“Our current plan is to announce the name of the game and launch the IP website (as opposed to the corporate website) about this time next year.”
Note the phrase “our current plan.” A lot can change in a year, so don’t get too worked up if those plans change.
I have to admit i don t know the differencies between IP website and corporate website. Could you explain it for me plz?
Thank a lot.
“IP” means “intellectual property.” I’ll use Blizzard/WoW as my example since it’s a common language…
Blizzard Corporate Website: This is the official home of the company, the equivalent of 38Studios.com.
Warcraft IP Website: This would be a generic “Warcraft” universe website, not specific to any of their games. This is what we’re talking about launching next year, hopefully.
World of Warcraft Game Website: This is the specific website created for the MMO. This is something we’ll launch even later, which will be focused specifically on “Copernicus.”
Great, I understood
Thank !
WOO only a yearish to wait to find out the name of the mmo I will mostlikely be playing in a few years LMAO
Arg, next year!
Oh well, should be an interesting year. Hopefully Vigil Games and Red 5 Studios will have their products online and in development as well. Should shape up to be an interesting year.
Gah, way too far away. I need to stop reading this and Nerfbat so I don’t get reminded that I’m not going to get any new info any time soon